Build it alongside me, in real time

Turn your digital skill into recurring revenue

You're good at what you do — dev, design, SEO, marketing, content. This is how you package that skill into income that shows up every month, without the freelance feast-or-famine.

Free: The Productized Offer Blueprint — the exact framework I use. No spam, unsubscribe anytime.

✓ Check your inbox — your Productized Offer Blueprint is on the way.
$60K → $5MFrom freelancer to founder
4+ yrsAvg. client retention in a 6-month-churn industry
BootstrappedNo funding, no fluff — built by doing
In publicSharing the playbook as I run it
Why most skilled people stay stuck

Your skill is in demand. Your income isn't reliable.

The talent isn't the problem. The model is.

Trading time for money

Every dollar is tied to an hour. Stop working, income stops. There's a hard ceiling and you're already near it.

🎢

Feast or famine

Great month, dead month. You're either slammed with work or anxiously hunting the next client. Never both calm and paid.

🤖

AI is closing the window

The same AI that threatens your job description is the leverage that lets one person build a real business. The next 18 months decide which side you're on.

The shift

Productize the skill you already have

A repeatable offer that solves a recurring problem — priced as a subscription, not a one-off.

STEP 01

Package one skill

Take the thing you're already good at and turn it into a single, repeatable offer with a clear outcome — not a custom project every time.

STEP 02

Price it to recur

Solve a problem that comes back every month, and bill for it every month. Recurring revenue is just: new clients ÷ churn.

STEP 03

Use AI for the margin

Deliver at a fraction of the effort with the right AI workflows, so the business scales without your hours scaling with it.

The free playbook

The Productized Offer Blueprint

A one-page framework that takes you from "I have a skill" to "here's my recurring offer and exactly what to charge" — in an afternoon.

  • The 4-step process to turn any digital skill into a subscription offer
  • The pricing framework I use to set recurring rates (and what to never do)
  • The "recurring problem" filter — how to know your offer will actually retain
  • A fill-in-the-blanks template you can finish today
Free download

Get the Blueprint

$49$0

Straight to your inbox.

No spam. Unsubscribe anytime.

Honesty check

Who this is (and isn't) for

This is for you if…

  • You have a real digital skill (dev, design, SEO, social, marketing, content)
  • You're an employee or freelancer who wants your own thing
  • You want recurring revenue from day one, not a lottery-ticket launch
  • You'd rather build something durable than chase the next gig

This isn't for you if…

  • You want passive income with no skill to offer
  • You're chasing a get-rich-quick, lifestyle-flex fantasy
  • You already run an established agency past $500K and need ops, not a starting point
  • You're not willing to show up consistently for a year
AS

I'm not a guru. I'm a practitioner.

Five years ago I was a freelancer doing ~$60K a year and burning out. I productized one skill, and that became Teamtown — a bootstrapped creative agency I've scaled past $5M, with clients who stay 4+ years in an industry that usually churns in six months.

Productized Pros is me doing it again, in public — building a second recurring-revenue business from a personal brand, and showing you every move as I make it. No theory I haven't run myself. Real numbers, real failures, no hype.

— Alex Stewart, Founder of Teamtown

Coming soon

The Productized Pros community

A community of skilled people building recurring-revenue businesses — together. Small core groups, real operators, and the systems to actually ship. Founding members get in first, at the founding price.

✓ You're on the list — you'll hear from me before anyone else.
Questions

Good to know

What exactly is "productizing a skill"?

It's turning the work you already do into a single, repeatable offer with a clear outcome and a fixed price — ideally billed monthly. Instead of quoting every project from scratch, you sell the same productized solution again and again.

Do I need to quit my job to start?

No. The whole point is recurring revenue you can build on the side first. The model is designed so you de-risk before you ever leave anything.

Is this just another make-money-online course?

No. There's no course being pitched here. This is a free playbook and a community, run by someone actively doing the thing — not recycling other people's tactics.

What do I get for my email?

The Productized Offer Blueprint (free), plus the build-in-public breakdowns as I grow this brand and business in real time. Unsubscribe anytime.

What kinds of skills work for this?

Any in-demand digital skill: development, design, SEO, paid media, social, content, copywriting, automation, analytics. If someone pays for it as a service today, it can usually be productized.

Your skill is ready. Make the income reliable.

Grab the free Blueprint and take the first step today.

Get the free playbook